Want Your Whole Channel to Perform Like The Top 20%?
Struggling to grow sales in a sluggish market? Looking for viable strategies to re-stimulate your channel partners? Interested in increasing sales growth AND profitability?
One key: channel empowerment. At Globalocity, channel empowerment means moving the cost of business to the channel. Profits consistently increase when your channels operate more independently, reducing your technical support, service, and customer management costs.
To empower your channel you need to transfer product knowledge and business skills (what we call the IP transfer) to your channel partners. This does NOT mean asking your partners to pick up more of the costs.
It DOES mean:
- Effective onboarding programs that develop partner competencies, freeing up more of your time to help your partners develop and close sales
- Enhanced channel performance metrics that provide new insights to increase sales performance and reduce costs
- Evaluation and selection of channel tools, giving you and your partners cost-effective visibility to performance improvement
We can help you design and implement these and more. Download our free e-Book: Channel Partner Orientation: A Critical Step in Partner Empowerment.
Click here to learn about more effective channel management.